Proportion that say they trust AI-generated search responses that they have seen

Across countries, half say they generally trust the AI-generated search answers that they see, compared to 20% that distrust. Trust is slightly higher among younger respondents.

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AI_search_trust. You said you have seen AI-generated answers in response to your search queries in the last week ... Generally speaking, do you trust or distrust these answers? Base: Total sample across Argentina, Denmark, France, Japan, the UK, the USA who have seen AI-generated answers in response to search queries in the last week = 18–24 = 890, 25–34 = 1313, 35–44 = 1233, 45–54 = 1073, 55+ = 2257.

Source: Generative AI and news report 2025: How people think about AI’s role in journalism and society