Split bar chart showing that X (formerly Twitter) and Facebook are losing ground among respondents who work in PR, while LinkedIn is gaining traction. 27% of PR professionals said they plan to use X less than in previous years, 21% said they'd use Facebook less and 8% said they'd use Snapchat less. 61% of PR professionals say they'd use LinkedIn more, followed by YouTube at 35%, Instagram at 34% and TikTok at 29%.