Figures reflect what people say they pay for their online news subscription compared to the full asking price for that subscription. E.g., If a person says they are paying £10/pm for their subscription, but the full advertised price is actually £15/pm, they are considered as paying less than the full price.

*Prices accurate as of March/April 2024. "Median monthly price across news brands" reflects the median price of standard online news subscriptions (non-trial, non-discount) across all major news subscription providers in the country. The median price balances between high-cost premium titles and lower-cost 'freemium' offers, which can skew averages.

**Exchange rates as of April 2024. Prices were rounded.

Q7_SUBS_name_2022. You said you have paid a subscription/membership to a digital news service in the last year… Which of the following did you subscribe to? Please select all that apply.
Q1a_Pay_2024. You said that you pay for an online news subscription. How much does your MAIN online news subscription cost you per month?