US: Differences between
Barbie
and
Oppenheimer
fans
Showing the demographic makeup and interests of each group (%)
Barbie
fans
Oppenheimer
fans
Age
▲
18-29
36
27
30-44
39
34
▼
45-64
20
26
▼
65+
4
13
Gender
▲
Female
54
39
▼
Male
46
61
Lifestyle interests
▲
Beauty
27
15
▲
Fashion and design
31
20
▲
Horoscopes, astrology
22
14
▼
Politics and social issues
38
47
▼
National news
35
44
▼
Science
37
51