Q_ClickMotive. Which of the following have you done in the last week when clicking a link to an original source when using ? Q3. Which, if any, of the following have you used in the last week as a source of news? Q10. Thinking about how you got news online (via computer, mobile, or any device) in the last week, which were the ways in which you came across news stories? Base: All who accessed news in the last week via a search engine = 22,508, AI chatbot = 4,452, social media or video network = 23,693. Note: Search engine news users identified using Q10, AI and social/video networks from Q3.
Source: Digital News Report 2026