Difference in revenue between restaurants newly added to vs already on Yelp, relative to quarter before being added
The figure is an event-study figure titled “Effect of Online Listings on Restaurant Revenue.”
The y-axis, which ranges from -2 to 8 percent, plots the difference between restaurants newly added to
vs already on Yelp relative to quarter before being added. Being added to Yelp is associated with about 5 percent higher revenue.