Consideration and Purchase Intent for Delta's year-to-date

Consideration: "When you are in the market next to book a flight, from which of the following would you consider purchasing a ticket?" (% who selected Delta)
Purchase Intent: "From which of these would you be most likely to book?" (% who selected Delta)

Calculated on an eight-week moving average.
YouGov 2022
YouGov BrandIndex | January 1, 2025–March 6, 2025 Embed Download image