Which of the following best describes why you plan to hire in 2024?

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Sample: 2,533 (1,060 women, 1,473 men) US business owners (age 18+) who plan to hire in 2024.

Source: Intuit QuickBooks "Entrepreneurship in 2024" Report. Online survey of 4,583 US adults with income from employment or self-employment, commissioned by Intuit QuickBooks in December 2023. Embed