Local and regional ad revenues are falling
UK regional newsbrands advertising revenue (£bn)
Print display
Print classified
Digital display
Digital classified
0
0.5
1
1.5
2
2.5
3
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
2008
2010
2012
2014
2016
2018
2020
0.3
0.4
0
0
0.4
0.5
0
0
0.4
0.5
0
0
0.4
0.6
0
0
0.5
0.6
0
0
0.5
0.8
0
0
0.6
1
0
0
0.6
1.1
0
0
0.6
1.1
0
0
0.6
1
0
0
0.6
1
0
0
0.7
1
0
0
0.7
1.1
0
0
0.8
1.2
0
0
0.8
1.3
0
0
0.8
1.4
0
0
0.8
1.6
0
0
0.9
1.6
0
0
0.9
1.8
0
0
0.9
1.9
0
0
0.9
1.9
0
0
0.9
2
0
0
1
2.1
0
0
1
2
0
0
0.9
1.9
0
0
0.9
1.9
0
0
0.8
1.5
0
0
0.7
1
0
0
0.7
0.9
0
0
0.7
0.8
0
0.1
0.6
0.7
0
0.1
0.5
0.6
0.1
0.1
0.5
0.6
0.1
0.1
0.5
0.5
0.1
0.1
0.4
0.4
0.1
0.1
0.4
0.3
0.1
0.1
0.3
0.2
0.1
0.1
0.3
0.2
0.2
0.1
0.2
0.1
0.1
0.1
