Comfort with the use of generative AI plotted against perceived prevalence

On average across countries, people are more likely to think that journalists use generative AI in ways that they are more comfortable with.

AI_news_tasks. In general, how comfortable or uncomfortable are you with each of the following news tasks being done mostly by artificial intelligence with some human oversight? AI_news_prevalence. How often, if at all, do you think the news media do each of the following mostly using artificial intelligence with some human oversight? Base: Total sample across Argentina, Denmark, France, Japan, the UK, the USA in each year ≈ 12,000.
Source: Generative AI and news report 2025: How people think about AI’s role in journalism and society

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Reuters