A stacked area chart showing the share of total U.S. TV consumption across selected platforms from September 2021 to September 2025. YouTube's share has more than doubled, from 6% of total TV consumption to 12.6%. Netflix has shown moderate growth, from 6% in 2021 to 8.3% in 2025. The chart also shows Prime Video, and the merge of Hulu and Disney+ into Disney.