All
Male
Female
Connecting/staying in contact with friends, family, colleagues, etc
62
59
66
Watching/reading entertaining content
59
57
60
Getting news content
51
52
50
Buying products
27
24
29
Sharing parts of your life/your thoughts/life events with followers
24
23
25
Being politically/socially active
18
20
16
Posting lifestyle/educational content
13
13
13
Don't know
3
4
3
N/A - I don't use social media platforms
8
9
7