Proportions of UK journalists who say their main news outlet uses third-party AI tools

Most journalists say that their main outlet only uses third-party tools, but conglomerates and publicly owned outlets (which tend to be newspapers or broadcasters) are more likely to use in-house tools or a combination of both.

ai_development. Does your main news outlet use third-party AI tools, in-house developed AI tools, or a combination of both? independence. Which of these, if any, larger media conglomerates is the main news outlet you work for a part of? ownership_newsroom. What is the ownership structure of the main news outlet you work for? Base: Overall = 357, Conglomerate = 137, Independent = 156, Publicly owned media = 41, Private/commercial media = 272.
Source: 'AI adoption by UK journalists and their newsrooms: Surveying applications, approaches, and attitudes', published in November 2025.

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Reuters