Share of investors who say they consider environmental and social impact before investing
Survey of 8,805 investors in 13 countries conducted in 2024
A stacked bar chart showing the share of investors who consider environmental and social impact before investing, based on a 2024 survey. 56% of Gen Z investors say they almost always or fairly often consider these factors, followed by 55% of Millennials, 38% of Gen X and 27% of Baby Boomers.