Grouped column chart showing the U.S. viewership of the Latin AMAs and AMAs from 2015-2023. Viewership for both awards shows has been falling steady year over year. AMA viewership was at its highest over the timespan in 2015 when more than 10 million watched but that figure has dwindled to less than 4 million at the most recent AMA in 2022. Latin AMA viewership has also been falling since its peak viewership of 6.9 million people in 2016.