TikToks with #College garnered the most likes.

Among TikTok videos tagged #WilliamandMary, those videos that also included #College got over 70% of the total likes.

TikToks published concurrently with the hashtag #WilliamandMary between Oct. 18, 2019 to Oct. 28, 2020

Chart: Raei Tesfazghi / THE FLAT HAT Source: TikTok/Popsters Get the data