Scientific material developed by Pharma is a trusted source
Trust in peer-reviewed scientific content by various institutes and firms
Very
high trust
High
trust
No
answer
Low
trust
Very
low trust
Universities
28%
30%
4%
18%
20%
Government
24%
33%
2%
16%
25%
Industry-not Pharma
13%
45%
2%
31%
9%
Industry-Pharma
17%
39%
3%
22%
19%
Journalists
15%
28%
2%
33%
22%