RankBrandPostsEngagementsImpressionsEstimated value
11Reebok3,454345418,337,04018337040837,343,396837343396$18,010,14318010143
22Conor McGregor F.A.S.T.15154,289,3234289323296,528,572296528572$6,634,4486634448
33Monster Energy1,15011506,001,8826001882289,607,607289607607$6,225,1316225131
44Burger King60604,095,9284095928277,472,608277472608$6,199,7946199794
55EA Sports8838834,721,1924721192277,609,486277609486$6,049,3346049334
66Versace28284,068,5954068595270,863,256270863256$5,925,4735925473
77Beats by Dr. Dre27272,884,4862884486195,550,346195550346$4,369,8214369821
88Reebok Women1,28712873,402,8623402862154,418,557154418557$3,268,0103268010
99Betsafe1821822,355,2052355205143,131,327143131327$3,171,3733171373
1010Disney1721721,762,3921762392112,189,731112189731$2,491,3342491334

Note: Based on posts from the boxing and mixed martial arts governing bodies and the fighters themselves.