Three-fifths of consumers find the new pricing model easier to understand

On the previous page, you saw a visual demonstration of what the new contracts will have to specify from now on. Phone, broadband and pay TV companies must now set out upfront, in pounds and pence, any price rises that will apply to customer contracts, under new Ofcom rules that came into force on Friday 17th January 2025. Anyone who signs up for a new contract from this date will be on a fixed annual price increase, instead of being tied to any inflation figures (a general increase in prices and fall in the purchasing value of money). To what extent, if at all, do you find the "after" pricing easier or harder to understand than the "before" one? (% of 1,052 GB adults who have had surprise mid-contract price rises)