As name diversity has increased, the number of babies receiving the most popular names has gone down

Between 1940 and 1970, the most popular boys name was given to over 1000 babies. Since then, the number of babies given the most popular names has steadily decreased.

a chart showing the popularity of names over time, with the 30 years between 1940-1970 showing a distinct peak in number of names. Name diversity has decreased since then.

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Names sampled once per decade; this list counts the most popular names, which change over time

Chart: Shanti MathiasSource: Internal AffairsGet the dataCreated with Datawrapper