Key priorities for small businesses in 2024 include expanding/remodeling, investing in new technologies and increasing marketing spend and staffing

Which, if any, are your top priorities for your business in the next year (from January 2024 onward)? Please select all that may apply. (% of small business owners)

Expanding or remodeling my business

Investing in new technologies (e.g., customer analytics software)

Increasing marketing spend

Increasing staffing

Improving customer support

Finding funding for my business

Implementing AI tools/capabilities

Improving employees’ mental health and wellbeing

Decreasing the environmental impact of my business

Other

Focusing on diversity, equity and inclusion initiatives