What major men's football tournaments do to retail

Average growth rate in retail sales volumes, May-July versus Feb-April

(Please use a modern browser to see the interactive version of this visualization)

Excludes 2020 and 2021 because of Covid-effect. 2022 World Cup is also excluded as it took place in the winter months. The sales volumes are seasonally adjusted

Chart: George ArnettSource: Retail Week analysis, Office for National Statistics