Yogurt shines bright in cultured dairy category

Yogurt
Dollar Sales$9,163,311,264
%change vs. year ago6.8%
Unit Sales3,637,479,430
%change vs. year ago2.8%
Yogurt Drinks
Dollar Sales$1,399,829,554
%change vs. year ago7.3%
Unit Sales394,769,072
%change vs. year ago9.8%
Alternative Yogurt
Dollar Sales$282,916,882
%change vs. year ago−5.8%
Unit Sales115,323,001
%change vs. year ago−8.3%
Alternative Yogurt Drinks
Dollar Sales49510463.6%
%change vs. year ago−26.3%
Unit Sales106,611
%change vs. year ago−28.4%
Category total*
Dollar Sales$10,846,552,804
%change vs. year ago6.5%
Unit Sales4,147,678,115
%change vs. year ago3.9%
Table with 5 columns and 5 rows.
Dollar Sales%change vs. year agoUnit Sales%change vs. year ago
Yogurt$9,163,311,264 6.8%3,637,479,4302.8%
Yogurt Drinks$1,399,829,554 7.3%394,769,0729.8%
Alternative Yogurt$282,916,882 −5.8%115,323,001−8.3%
Alternative Yogurt Drinks49510463.6%−26.3%106,611−28.4%
Category total*$10,846,552,8046.5%4,147,678,1153.9%
Source: Circana, a Chicago-based market research firm (@circana), for the 52 weeks ending Aug.11, 2024. Total U.S. multi-outlet with c-store (supermarkets, drugstores, mass market retailers, gas/c-stores, military commissaries and select club and dollar retail chains). Note: Sales rankings shown are for total brand listings.Created with Datawrapper