A sample outbound sales funnel using industry standard conversion rates that illustrates the amount of activity required for a digital agency to close two sales per month.
| Outbound Funnel Steps | Leads | Conversion Rate |
|---|---|---|
| Emails | 1,350 | - |
| Replies | 68 | 5% |
| Meetings set | 14 | 20% |
| Proposals | 3 | 20% |
| Closed sales | 2 | 75% |
