Initially cautious, fans seek reasons to feel safe at live events
Just 22% of sports fans and 34% of avid fans say they will return to a live sporting event within a month after social-distancing measures end, according to a custom survey conducted April 15-21 by Horizon Media’s WHY and Scout 360. Other results below are from the company’s Finger on the Pulse panel, which consists of 1,024 U.S. residents. Three-quarters of those total respondents said they were a sports fan and one-third of the overall respondents were self-proclaimed “avid” fans.