Top 5 fashion brands popular among Britons
(% of British adults who are Current Customers of the brands)
Top 5 brands frequented by Britons who shop for clothes predominately online
Marks & Spencer
42
George
37
Next
20
Tu Clothing
18
Zara
9
Top 5 brands frequented by Britons who shop for clothes predominately in-store
Primark
37
Marks & Spencer
24
Tu Clothing
13
Ralph Lauren
11
Zara
9