It is a fun thing to do
41
So that I can fantasise about winning
31
I play to win big
27
To enhance the experience of what I'm betting on
18
Something to talk about with friends, family or colleagues
12
It is part of my routine
11
It is a reliable way to make money
11
To demonstrate skill
7
Other
6
Fear of missing out
5
To be part of an online community
5
Online gamblers refer to the global average of online gamblers in 13 markets