Rank Team Posts Engagements Impressions Value
1Cowboys-Miller Lite4952,548,813391,035,722$3,638,129
2Cowboys-WinStar World Casino2202,515,977214,455,672$1,958,855
3Packers-Cenex333198,007182,045,735$1,921,993
4Packers-Bellin Health Care3371,603,915221,477,490$1,824,640
549ers-Levi’s3654,120,248282,420,837$1,684,041
Note: Based on estimated media value of the brand’s exposure that was gained via social media activity generated by the NFL, its teams and players, Aug. 21, 2019 - Aug. 20, 2020.