AT&T received $2.3 million in social media value last season through posts made by the Dallas Cowboys and the San Antonio Spurs that specifically mentioned AT&T Stadium and AT&T Center, respectively. That was the most received by any brand that had a big-league naming-rights deal, according to Sports Business Journal analysis of MVPindex data.
Venue team | Posts | Engagements | Value |
---|---|---|---|
AT&T | |||
AT&T Center San Antonio Spurs | |||
AT&T Stadium Dallas Cowboys | |||
Total | |||
TD Bank | |||
TD Garden Boston Celtics | |||
TD Garden Boston Bruins | |||
Total | |||
American Airlines | |||
AmericanAirlines Arena Miami Heat | |||
American Airlines Center Dallas Mavericks | |||
American Airlines Center Dallas Stars | |||
Total | |||
Staples | |||
Staples Center Los Angeles Lakers | |||
Staples Center Los Angeles Kings | |||
Staples Center Los Angeles Clippers | |||
Total | |||
Little Caesars | |||
Little Caesars Arena Detroit Red Wings | |||
Little Caesars Arena Detroit Pistons | |||
Total | |||
United Airlines | |||
United Center Chicago Bulls | |||
United Center Chicago Blackhawks | |||
Total | |||
Rogers Communications | |||
Rogers Place Edmonton Oilers | |||
Rogers Arena Vancouver Canucks | |||
Rogers Centre Toronto Blue Jays | |||
Total | |||
Barclays | |||
Barclays Center Brooklyn Nets | |||
Barclays Center New York Islanders | |||
Total | |||
Bell Canada | |||
Bell Centre Montreal Canadiens | |||
Bell MTS Place Winnipeg Jets | |||
Total | |||
Scotiabank | |||
Scotiabank Arena Toronto Maple Leafs | |||
Scotiabank Arena Toronto Rapters | |||
Scotiabank Saddledome Calgary Flames | |||
Total |