Share of Total Screen Time Viewers Allocate to Each Content Type

Survey Q: In general, how do you divide up your leisure time across these activities from all of the sources you use and across all screens?

Source: Hub Entertainment Research “Video Redefined,” January 2024; note: fielded among U.S.TV viewers with broadband (total n=1,900; age 13-24, n=620; age 35+, n=995); *includes watching TV shows or other TV content (e.g., scripted shows, news, sports, performances); **includes watching full-length movies on TV, computer or mobile device but not in theaters