Consideration score among women rises by 3 points in 2025

Consideration score: Which of the folloing brand would you consider visiting? (% of US adults who selected 'Bumble').

Figures are based on 4-week moving average among US adults aware (only current and former customers) of the brand

Average daily volume of 527-1,091 US adults
YouGov 2022
YouGov BrandIndex | Jan 1 - Mar 1, 2025