TABLE 2
Additional Figures Used to Calculate State Revenues

Dollar amounts in millions

*Hawai'i, Maryland, New Mexico, Utah, and Washington already have taxes on some or all advertising revenue.
Note: State sales tax rate is the statewide rate, not including local sales taxes. For states with no general sales tax (Alaska, Delaware, New Hampshire, Oregon, Montana), a 3 percent rate is assumed.
Source: Institute on Taxation and Economic Policy, May 2026Get the dataCreated with Datawrapper