Marks & Spencer was the fashion & beauty retailer with the highest Ad Awareness at the end of the 2024 festive season

Marks & Spencer was the fashion & beauty retailer with the highest Ad Awareness at the end of the 2024 festive season

Which of the following have you seen an advertisement for in the past TWO WEEKS? (1 week moving average)

01-Nov-24

31-Dec-24

Change

Marks & Spencer

34.1

43.8

9.7

Boots

17.9

28.6

10.7

TK Maxx

8.2

14

5.8

Matalan

8.1

8.8

0.7

Tu Clothing

12.8

7.8

−5

F&F Clothing

9.4

6.8

−2.6

Superdrug

5.2

5.4

0.2