Consumer Interest in Virtual/Augmented Reality Experiences Available in Vision Pro

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Source: Variety Intelligence Platform via SmithGeiger Group “VIP+ VR/MR Entertainment Survey”; note: fielded Feb. 12-15, 2024, among U.S. adults 18-64 (n=2,028; male n=988; female n=1,023; 18-34 n=772; 35-49 n=621; 50-64 n=635; headset owners n=297); respondents chose all that applied