25% of heavy podcast listeners in the US listen to ads even if they find them intrusive
Which one, if any, of the following statements best describes how you feel about advertisements in podcasts? (% of heavy podcast listeners in the US who listen to podcasts with ads)
I find them intrusive and skip them
40
I find them intrusive, but I listen to them anyway
25
I don’t find them intrusive but they are not interesting to me