Line chart showing the percentage change in advertising growth for the U.S. and globally from 2000 to 2023, with 2023 projected. In 2020, the U.S. was +10% and global was +12%. In 2001, both experienced a decline and dropped to +5%. Both steadily grew from there, but dropped below -10% in 2009. They then stayed above 0% until 2020 where both had a sharp decline to -1%. In 2021, the U.S. grew to +23% and global at +22%. In 2023, a sharp decline is expected with both projected to be below +5%.