Negative buzz leads more consumers to recommend against OCBC, but decline in impression appears to be levelling off

Impression: "Overall, do you have a POSITIVE/NEGATIVE impression of this brand?"
Recommend: "Would you RECOMMEND this brand to a friend or colleague / tell a friend or colleague to AVOID?"
Buzz: "Over the past 2 weeks, have you heard something POSITIVE/NEGATIVE (whether in the news, through advertising, or talking to friends and family) about this brand?"