Cumulative ad spending since runoff election

Line chart showing cumulative ad spending by pro-Talarico and pro-Paxton advertisers. Pro-Talarico spending is showing in blue and spending for Paxton is shown in red.

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Note: Data includes pro-Talarico and pro-Paxton advertisers, including their own campaigns, which have spent over $10,000 since the May 26 runoff election. Data is up to date as of Oct. 29, 2026.

Source: AdImpactCredit: Hien An Ngo and Apurva Mahajan