Most mentioned individuals for news on social and video networks by survey respondents

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These lists represent the individuals most mentioned by respondents to our 2025 and 2024 Digital News Report surveys in the context of news and social media and video networks..
Current politicians (or recently retired) are shaded in grey.

Note: In some cases, especially near the bottom the list, differences in the number of mentions for individuals are very small. Given our survey methodology, and the associated margin of error, the precise rank order should be read as indicative rather than definitive. Many other individuals were mentioned by respondents in the context of news, even if they do not make the top 15 using our approach. More about our approach in this link
Source: Mapping news Creators and influencers in social and video networks, October 2025.
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