Change in Demand for Back to School Categories
Mar + Apr 2020 vs Mar + Apr 2019
Change in total annual demand on Amazon U.S. marketplace
Colored Pencils
186%
Children's Clothing
156%
Drawing Pencils
104%
Book Covers & Book Accessories
56%
Markers & Highlighters
48%
Office Tape Dispensers
45%
Pencils
45%
Office Tape
39%
Erasers & Correction Products
35%
Book Covers
33%
Notebooks & Writing Pads
23%
Mechanical Pencils
−5%
D-Ring Binders
−14%
Backpacks & Lunch Boxes
−40%