Preferred customer service channels by generation
"Which ONE of the following channels, if any, is your preferred way to contact a business? Please select only ONE option." (% who selected the following options)
| 1 | Via phone | 35 | 25 | 30 | 39 | 52 |
|---|---|---|---|---|---|---|
| 2 | Via email | 23 | 28 | 24 | 23 | 17 |
| 3 | Via live chat on their website | 10 | 8 | 13 | 11 | 6 |
| 4 | In person | 8 | 8 | 7 | 9 | 11 |
| 5 | Not applicable – I never contact businesses | 7 | 9 | 8 | 5 | 5 |
| 6 | Submitting a form (on their website) | 5 | 6 | 5 | 5 | 4 |
| 7 | Via social media (e.g. Facebook) | 4 | 8 | 6 | 2 | 0 |
| 8 | Through an app | 2 | 2 | 3 | 2 | 2 |
| 9 | Via a chat bot on their website | 1 | 2 | 2 | 1 | 0 |
