| State or local government sends text messages about benefits to eligible families using Notify.gov | Number of text messages sent by each partner | First pilot partner actively sending out text messages. Second pilot partner currently being recruited |
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| Increase engagement with notifications from government senders | General Services Administration (GSA) Office of Evaluation Sciences plans to conduct a randomized evaluation using existing administrative data from Notify.gov and the City of Norfolk, Va. | N/A |
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| Increase follow-through and completion of a prompted action by those receiving intervention text messages relative to a comparison group | GSA’s Office of Evaluation Sciences plans to conduct a randomized evaluation using existing administrative data from Notify.gov and the City of Norfolk, Va. | Too early to assess |
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| Agencies or programs use SMS for the first time or in a new use case | Administrative data from Notify.gov on pilot participation | Too early to assess |
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