Title Digital subscriptions Date Price Value per full-rate subscriber Theoretical revenues***
The New York Times6,063,000Sep, 2020$17 every four weeks$221$1,340,000,000
The Washington Post3,000,000Nov, 2020$15 every four weeks$195$585,000,000
The Wall Street Journal2,354,000Sep, 2020$38.99 a month$468$1,102,000,000
Gannett1,029,000Sep, 2020$8.99 a month for biggest publications$108$111,000,000
The Athletic1,000,000Sep, 2020$9.99 a month$120$120,000,000
Financial Times945,000Sep, 2020£51.50 a month, or £33 for standard access$811$766,000,000
The Guardian900,000Nov, 2020£11.99 a month$189$170,000,000
The Economist*795,878Jun, 2020£55 a quarter$289$230,000,000
News Corp Australia685,200Sep, 2020AUD$40 every four weeks for The Australian$356$244,000,000
Barron's 458,000Sep, 2020$19.99 a month$240$110,000,000
Tribune Publishing Company427,000Sep, 2020$3.99 a week for biggest publications$207$88,000,000
The Atlantic*400,000Sep, 2020$49.99 a year$50$20,000,000
The Times and Sunday Times337,000Sep, 2020£26 a month$410$138,000,000
Telegraph Media Group335,399Oct, 2020£26 a month$410$137,000,000
McClatchy299,000Dec, 2020$15.99 a month for biggest publications$192$57,000,000
LA Times257,212Dec, 2020$16 every four weeks$208$53,000,000
Bloomberg250,000Nov, 2020$39.99 a month$480$120,000,000
New Yorker240,000Jun, 2020$99.99 a year$100$24,000,000
Boston Globe223,000Sep, 2020$27.72 every four weeks$360$80,000,000
Insider Inc200,000Jan, 2020$12.95 a month for BI$155$31,000,000
Wired**142,269Jun, 2020$29.99 a year$30$4,000,000
National Geographic**142,074Jun, 2020$1.99 a month$24$3,000,000
Dow Jones other (Financial News, Private Equity News and MarketWatch)102,000Sep, 2020£75 a month for Financial News$1,183$121,000,000
Minneapolis Star Tribune102,000Dec, 2020$3.79 a week$197$20,000,000