And 12 Points go to ...

These 9 European road trip destinations have all received 12 points. But Portugal is the clear winner with getting the top score a whopping 11 times.

Methodology: The TUI Cars European Road Trip Contest is based on data from the Google Keyword Planner and average Google search queries between February 2024 and February 2025. The search queries always consisted of the combination of the destination and the word "road trip," both in the local language and in English. The numbers were then added up. For multilingual countries, we researched all relevant search terms in the respective local languages and in English, and then combined the results. We did not consider search queries for the country itself combined with the word "road trip." In the above graphic, we counted which countries received 12 points most often.
Source: TUI CarsCreated with Datawrapper