Cross-border purchase rate from US
Country
Made 1+ purchase from US brands since COVID
% of total online spend with US brands since COVID
Brand perception score
86%
86%
41%
41%
87
80%
80%
38%
38%
109
75%
75%
38%
38%
130
71%
71%
34%
34%
89
80%
80%
34%
34%
157
62%
62%
27%
27%
74
