How much Americans trust top news brands, 2024

Percentage of Americans who say they trust or don't trust a given news source. (NB: Because of rounding some of the sets of figures do not add up to 100.)

"How trustworthy would you say news from the following brands is? Please use the scale below, where 0 is ‘not at all trustworthy’ and 10 is ‘completely trustworthy’." Details: 6–10 coded as ‘Trust’, 5 coded as ‘Neither’, 0–4 coded as ‘Don’t trust’. Those that haven’t heard of each brand were excluded. Whether respondents consider a brand trustworthy is their subjective judgement, and the scores are aggregates of public opinion, not an objective assessment of underlying trustworthiness.
Chart: Press GazetteSource: Reuters Institute for the Study of Journalism Digital News Report 2024Get the dataEmbed Download image