Taylor Swift fans are more likely to view Kansas City Chiefs positively than the general public

% of US adults

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Scores are calulated by asking US adults the following questions:

Kansas City Chiefs' supporters: Which, if any, of the following teams do you support? - Kansas City Chiefs

Impression: Overall, of which of the following teams do you have a positive impression? - Kansas City Chiefs

Quality: Which of the following teams do you regard as highly prestigious (i.e. highly regarded) - Kansas City Chiefs

Recommendation: Which of the following teams would you recommend a friend or family member follow or support? - Kansas City Chiefs