Despite Facebook's turn away from news, its referral traffic is comparable to before the pandemic but appears to be trending down
Page views referred from social networks, 546 UK and US news websites
Apr
2018
Jul
Oct
Jan
2019
Apr
Jul
Oct
Jan
2020
Apr
Jul
Oct
Jan
2021
Apr
Jul
Oct
Jan
2022
Apr
Jul
Oct
Jan
2023
0
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250m
300m
350m
400m
450m
500m
550m
600m
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900m
Facebook
Instagram
Other
Twitter
Instagram
Twitter
Other
Facebook