Demand for College Merchandise - Top 25 Basketball Programs
by month on Amazon U.S. Marketplace
Jan
2019
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
2020
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
0
100K
200K
300K
400K
500K
600K
700K
800K
900K
1M
1M
Combined Demand
March Madness 2019
Pandemic shutdowns begin