59% of APAC consumers will cut back spending on toys/puzzles/games/books if current inflation rates persist

Thinking about how the inflation rate might impact your normal spending in the next 12 months (e.g., not spending during a holiday season), which of the following are you planning to spend more/less or the same amount in the next 12 months?

All

59%

22%

13%

Gen Z (born 1997 – 2009)

53%

22%

15%

10%

Millennials (born 1981 – 1996)

54%

26%

13%

Gen X (born 1965 – 1980)

65%

21%

Baby Boomers (born 1946 – 1964)

78%

15%